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The “Be Pro Be Proud S. C.” initiative will use a mobile unit to travel the state and visit schools and events to showcase skilled trade professions and broaden awareness of their impact on our state’s workforce. The “Be South Carolina Pro” mobile unit is an engaging tool that will provide information about training resources, currently available positions and descriptions, skills needed, and how to start the process of starting a skilled professional career (ie. Plumbing, Electrical, HVAC, etc.).

I have been told that only one of three parents says they would encourage their children to pursue construction careers, despite the advanced skills and high pay characteristic of the existing opportunities in the construction industry. “The Be Pro Be Proud SC will offer South Carolinians new insight into the skilled professional workforce requires a team approach that includes employers, schools, elected officials, students and parents who recognize skilled professions for the financial and rewarding career opportunities they are. The HBA will also work to provide apprenticeships in the construction field to help attract and cultivate future talent.

The initiative will include a website, which will serve as a content hub for young professionals to learn more and even find training and job opportunities. Employers can also use the site to actively engage students, current skilled trade professionals can become ambassadors and work with students to spur interest, and parents and educators can arm themselves with the necessary materials for encouraging students to learn about potential career opportunities. Social media channels designed to help keep top-of-mind awareness about the need for skilled professionals will also support the initiative and provide relevant updates during the campaign.

This will be a large undertaking that our Association must lead. It is imperative that we not only satisfy the workforce needs now, but also into the future. I look forward to working with each of you in building a skilled S. C. workforce. SCBJ